About Us

Performance Driven started trading on the 1st October 2002 in Taunton, Somerset.

The company’s focus is to provide people who own VW, AUDI, SEAT or SKODA vehicles an alternative to main dealer. We have extensive manufacturer experience and training, manufacturer technical information and dealer diagnostic facilities.

We offer Servicing, Diagnostics, MOT’s, Air Conditioning servicing, Tyre Fitting, 4 Wheel Alignment, Eco and Performance Tuning.

Due to our understanding of manufacturer’s service schedules, we are able to service cars within manufacturer’s warranty, using original equipment parts.

We provide a personal service where you deal directly with the person who is working on your vehicle, ensuring that any problems you have do not get diluted by a long chain of command. All additional work is priced and will not proceed without your permission. All items replaced when working on your vehicle are retained for your inspection and will be explained to you when collecting your vehicle. These simple tasks help you to understand where your money has been spent.

Project VW golf Mk5

“We offer a personal service where you deal directly with the person who is working on your vehicle.”


Since opening in 2002 we have continued to grow year on year and moved to a larger premises in June 2006. We have invested heavily in specialist tools, equipment and information to keep us up to date with modern practices and vehicles.

In 2008 we extended the services that we offer to now include Vauxhall. We have invested in the necessary equipment and technical information to provide this service, and have a dedicated technician trained to gold standard.

In 2012 we purchased the workshop so that we can continue our development and plan for the future. We have also become dealers for Vredestein and Goodyear/Dunlop, making us extremely competitive locally for tyres and offering our customers a greater choice and giving better advise when buying new tyres. The company also celebrated its 10th birthday this year.

We became an Alpine dealer in November 2015, supplying dedicated systems for Audi A4/A5 and VW Golf MK7 with the car specific Alpine Style. We can also supply the rest of the Alpine product range of Navigation Systems, App Link Stations and DAB radio.

Meet The Team

Simon Hayman – Owner, Technician

About: Simon has been in the motor trade since leaving school. Working for a Bosch distributor to obtain his apprenticeship and then moving to a dealer group which involved various roles, finishing as Head of Group Aftersales. In 2002 Simon decided to start up Performance Driven, specialising in servicing and repairing all VW/Audi/SEAT and Skoda’s. Simon is highly qualified and regarded within the motor trade, particularly for solving problems and getting things right first time. He likes to ensure that customer’s needs are met and that standards are high.

Likes: Biscuits, Cricket, Football, Rugby, Photography, Fishing, Shooting, Kayaking, Quad Biking, and more biscuits! Oh and has OCD (obsessive compulsive disorder).

Dislikes: Empty biscuit tin, Arsenal losing, Chris’s whistling and tea making skills and of course really dislikes untidiness.

Dream Car: Audi RS3

Chris Searle – Technician (Bubbles)

About: Chris is Vauxhall trained and joined us in 2007 from the local dealership where he obtained Gold Technician status. He continues to be our Vauxhall Specialist and helps us to grow this side of the business. He has also become very accomplished on working on VAG group cars becoming a valuable member of the team.

Likes: Biscuits, Whistling, Gym workouts,  annoying his wife and kids, annoying Simon, sunny days and more biscuits!

Dislikes: Empty biscuit tin, bad weather, making the tea and his wife bossing him about. Oh and sharing his biscuits

Dream Car: Vauxhall Minaro VRX

Rhys Evans – Apprentice

About: Rhys joined Performance Driven in November 2018 and is on a three year apprenticeship run by the AA.

Likes: Working with us! Making tea! Playing pool.

Dislikes: Making the tea, cleaning the company cars.

Dream Car: Audi RS4

Zebedee – Company Dog

About: Zebedee joined the company in July 2008 as an eight week old puppy. Zeb is responsible for being our watch dog and keeping the boys in check. Guarding the office at all times and Zeb loves the interaction with the customers.

Likes: Biscuits, Tennis balls, Pheasants, Walks, Sleeping and more biscuits!

Dislikes: Empty biscuit tin, being disturbed from his sleep, not being allowed the ball 24/7!